http://www.youtube.com/watch?v=VQk8a3-QYKU

This is an advertisement from new Zealant about Mental illness. Basically, it shows a variety of people of different races, genders, ages, and proffessions. At the end the ad informs us that these people are all a victim of mental illnesses.The purpose of this “product” is to inform people about mental illnesses. It does have a very optimistic lens on it. Every one of the people featured in this commercial are laughing and smiling, giving a normalcy to them. This would lead people to think of people with mental illnesses as normal, rather than ill. I think that this ad is definitely trying to place an influence on the viewer. At the end it says “One in five people are affected by a mental illness…How much they suffer depends on you.” I think that this is a very positive message to send out. It is saying that people should accept those with mental illnesses. I think the overall affect makes the viewer stop and think if they have ever passed judgements about a person with a mental illness, and if they have, to realize their error.